Tzvi Grosman

Tzvi Grosman

Account Manager - Content

Tzvi Grosman is an Account Manager on the Content team at Catalyst. Tzvi has a background in Marketing and Copywriting, working with several global brands across various industries.

All Stories By: Tzvi Grosman

Weekly Roll-Up: Week of Sept 24-30

Here’s what you need to know from the world of search and social this week: Google rolls out a new blog On Thursday, Google unveiled a new blog, titled “The Keyword”:   “The Keyword is all the stuff we had across 19 blogs, in one place — so you don’t have to hop from one … Continue Reading

Weekly Roll-Up: Week of August 13-19

Here’s what you need to know from the world of search and social this week: Google Trends releases new tools Along with the recent refresh of the Trends interface, Google has introduced new tools that allow users to compare search trends by geographic location and view historical data by day. Click here for the full … Continue Reading

Are Facebook Reactions Failing?

When Facebook launched their reactions feature back in February, the hope was that users would finally be able to tell their friends and favourite businesses how they really feel about a post, using a range of emoticons: “love”, “haha”, “wow”, “sad” and “angry”. The reactions were also expected to impact advertisers, helping them to better … Continue Reading

Weekly Roll-Up: Week of April 16-22

1) Free Group Calling Comes to Facebook Messenger On April 20th, Facebook’s Head of Messenger announced the global roll-out of free group calling on Messenger’s iOS and Android apps. “Really excited to announce the global roll out of group calling in Messenger today. From any group conversations, just tap on the phone icon to initiate … Continue Reading

What You Need to Know About Instagram’s Timeline Update

On March 15th, Instagram shared the news that in an upcoming update, timelines will no longer be shown in reverse-chronological order, but rather the photos and videos in our feeds will be based on an algorithm that considers the likelihood of interest in the content, our relationship with the person posting, and the timeliness of … Continue Reading

Weekly Roll-Up – Week of Feb. 6-12

Here’s your weekly roll-up of news and information from the world of search and social: 1. Hotly rumored new Twitter timeline launches On Wednesday, Twitter launched their new timeline, which will show users the Tweets they’re most likely to care about from the accounts they follow at the top of the timeline. Here’s an excerpt … Continue Reading

Weekly Roll-Up – Week of Jan. 30 – Feb 5

Here’s your weekly roll-up of news and information from the world of search and social: 1. Valentine’s Day searches set to surge Feb 10-14 Bing Ads released data from 2015 to help guide marketer’s efforts in winning over the consumer in time for Valentine’s Day this year. Here’s what the study tells us about search … Continue Reading